Senior Director, Product Marketing – Transforming the Work Experience
Are you driven by the challenge of developing forward-thinking marketing strategies that empower users and catalyze business success?
We are a prominent technology organization dedicated to revolutionizing the work landscape. We are currently seeking an accomplished Senior Director of Product Marketing to lead our innovative team in shaping the go-to-market strategy for our essential product offerings.
In This Pivotal Role, You Will
- Define and steer a multi-year vision for our go-to-market strategy, ensuring it aligns with the organization’s objectives while discovering new market prospects.
- Inspire and mentor a team of skilled product marketing professionals, nurturing an environment of creativity and excellence.
- Perform comprehensive market analysis to gain insights into user demands, competitive dynamics, and industry developments, converting these findings into impactful product positioning and messaging.
- Create compelling product narratives that resonate with target audiences.
- Partner with campaign managers to design and implement marketing initiatives that enhance brand visibility, drive consideration, and facilitate widespread user adoption.
- Utilize data analytics to evaluate marketing campaigns and go-to-market strategies, using insights to optimize performance and contribute directly to revenue enhancement.
- Collaborate with channel leads to identify opportunities for optimization and ensure that marketing endeavors are efficient and effective.
- Represent the company at industry events and conferences, producing thought leadership content that establishes our position as a market leader.
You Will Excel In This Position If You Possess
- Over 10 years of leadership experience in product marketing, with a focus on go-to-market strategy and product releases within SaaS or product-led growth environments.
- A demonstrated ability to influence senior leadership and cross-functional teams in achieving strategic objectives.
- An extensive understanding of the sales cycle, customer behaviors, and prevailing market trends.
- Exceptional leadership qualities and team-building capabilities, with a talent for inspiring high-caliber professionals in a dynamic setting.
- In-depth marketing knowledge in strategic planning, content development, sales enablement, and performance analysis.
- Prior collaboration experience with Sales, Productivity, Customer Success, and Marketing Operations teams.
Preferred Qualifications
- Significant familiarity with SaaS productivity tools or closely related categories, alongside a solid grasp of both sales-assisted and product-led growth models.
- A Master’s degree or MBA is preferred.
We Offer
- A competitive salary and a comprehensive benefits package (details available upon request).
- The opportunity to influence the future of work and make a substantial impact.
- A collaborative and innovative work environment where your ideas are appreciated.
- The chance to collaborate with a talented team committed to making a difference.
Are you ready to be part of a company that is redefining the future of work? We eagerly await your application!
Employment Type: Full-Time
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